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SDK on the Spot: Peppy Pals Educational Apps Teaches Children SEL/EQ Skills
March 23, 2017 Responsive Gaming SDK Emotional Engagement Emotional Intelligence

SDK on the Spot: Peppy Pals Educational Apps Teaches Children SEL/EQ Skills

By: Ashley McManus, Global Marketing Manager; featuring Peppy Pals Founder & CEO Rosie Linder

Affectiva Blog

January 23, 2017

Overcoming Buyer Indifference through Deviation & Emotional Impact

By Tom Shapiro, CEO of Stratabeat

January 09, 2017

20 Awesome Emotion-Enabled Campaign Ideas

Emotions matter. They drive consumer behavior and influence brand perception. Creative agencies know: emotions are key in the work you do for your clients.

December 19, 2014

Why Monty waddled into first place

By: Rana el Kaliouby, co-Founder and Chief Science Officer; Amanda Kross, Manager Consumer Insights; Gabi Zijderveld, VP Product Strategy and Marketing

Christmas season in the UK starts with the arrival of the marquee retail ads. Every year the large retailers look to outdo each other with...

November 06, 2014

How we built the world’s largest emotion data repository

By: Rana el Kaliouby, Co-Founder and Chief Science Officer

Affectiva has recently reached a major milestone: to date, we have analyzed emotion responses from over 2 million facial videos gathered from people watching media in 75+ countries around the world.

February 22, 2014

Does Facial Coding Generalize Across Cultures? A Spotlight on Asia

Authors: Rana el Kaliouby, Evan Kodra, Pankaj Jha, Namita Mediratta

This paper recounts the journey that Millward Brown and Affectiva undertook in 2013 to adopt, scale and operationalize Affdex emotion-sensing technology as an integral part of Link tests globally. Challenges and insights are...

August 19, 2013

Affectiva Helps Advertisers Understand their Audience’s Emotions

By: Affectiva staff

By digitally distinguishing between expressions, Affectiva’s customers — mainly marketing firms — can analyze test subjects’ reactions as they watch ads.